Press Release
A CALL TO ADVENTURE Announces First 2012 Hero’s Journey Expedition
Chiquita Brands International executives to participate in Sedona, Arizona May 10-13, 2o12
Denver, Colorado, April 19, 2012: A Call to Adventure, the partnership between MountainVision Inc, The Institute for Applied Human Excellence, and Summit of Everest Group LLC, is pleased to announce the confirmation of the first of its 2012 “Hero’s Journey” expeditions taking place in Sedona, Arizona on May 10-13, 2012.
Executives from Chiquita Brands International will be participating in the journey that includes personal, interpersonal, and team based adventure challenges including a summit attempt of Mount Humphreys, Arizona’s tallest peak. The mountains will be the medium as they explore these themes and their effect on each individual and their respective lives. Upon conclusion, each of the participants will have developed their own, personal “Hero’s Ethos” to help guide how they want to live their lives.
A Call to Adventure is currently accepting applications for our 2012 Colorado expeditions July 31st – August 3rd, September 11 – 14th, and October 9th – 12th. Private expeditions are available as well. Contact us at www.acalltoadventure.com for more information.
About A Call to Adventure
A Call to Adventure is a partnership between MountainVision Inc., The Institute for Applied Human Excellence, and Summit of Everest Group LLC. We believe we are all leaders to some extent in our lives, but heroes are something more. More importantly, anyone can be a hero in his or her own life. Decided and committed to the exceptional, they are on a journey to develop and live an ethos that guides their behavior on an individual, interpersonal and team, organization, and community levels. For those who wish, A Call to Adventure uses the mountains and our professionally designed programs as the medium to lead you through this journey and develop your Hero’s Ethos.
Cool words on branding, business, art, entrepreneurship and the Hero’s Journey.
You’ll enjoy the words and videos here:
http://herosjourneyentrepreneurship.org/
“A vast demand exists for the classical ideals performed in the contemporary context–for honor, integrity, courage, and comittment–on Wall Street and Main Street, in Hollywood and the Heartland, in Academia and Government. And thus opportunity abounds for entrepreneurs who keep the higher ideals above the bottom line–for humble heroes in all walks of life.”
The same classical values guiding the rising artistic renaissance will protect the artists’ intellectual property. The immortal ideals which guide the story of blockbuster books and movies such as The Matrix, Lord of the Rings, Braveheart, The Chronicles of Narnia, and Star Wars, are the very same ideals underlying the United States Constitution. These classic ideals–which pervade Homer, Plato, Shakespeare, and the Bible–are the source of both epic story and property rights, of law and business, of academia and civilization.
It is great to witness classical ideals performed in Middle Earth, upon the Scottish Highlands, long ago, in a galaxy far, far, away, and in Narnia, but too, such ideals must be perpetually performed in the contemporary context and living language. 🙂